Collateral for the launch of Petcurean’s new brand Gather.

In Summer 2016 Petcurean launched their new line of Certified, Organic, Non-GMO, Sustainably Produced pet food. 

Folowoing months of concept and brand building in collaboration with the client, illustrator and copy writer. Marketing materials for trade and consumer were designed to highlight the benefits and highlights of the Gather brand.

Concept & Design: Subplot Design Inc.

Designer:  Jacquie Shaw

Creative Directors: Roy White, Matthew Clark